How to Use Twitter as a Marketing Tool with Tweet Pro


So my friend Cesar Serna launched his new site this week and is making his first tool Tweet Pro available. If you don’t know Cesar he used to work for Greg Boser aka Webgeurilla. I was in on the beta program and had a chance to put the tool thru it’s paces this weekend.

In a nutshell the tool is souped up twitter search engine in the form of a desktop application. You put in your search term and twitter returns a list of people who used the term recently

You can then add these people as friends. It has some configurable settings so you can throttle your friending so you don’t look like a spammer. So you don’t believe that friending people on twitter is a worthwhile marketing activity … can I suggest reading a Twitter Case Study from Rae Hoffman (aka Sugarrae) showing how she used twitter to build her follower list.

Want another example, fine lets say you had a blog and you wrote a nice post about how to sync your iphone contacts with google/gmail then lets say you fire up Tweet Pro and search for [iphone google contacts] you get a nice list of people most of whom are looking to find out how to sync their iphone with their google contacts list:

Do you think those people might find it helpful if you sent them a message like

Hi @johnsmith I noticed you were looking for help with you iphone and google contacts here’s a link you might find helpful http://is.gd/ngK

Do you think if you were using any social tools or had a blog, they might subscribe to you, bookmark you, follow you, tell their friends or even retweet you?

Do you think subscribing to a tool that makes that easier is worth $20 a month?

I’ll also make some suggestions for improvements since I know Cesar will see this:

  • I’d love to be able to tweet replies right from the app itself
  • I’d also love the ability to store some preprogrammed responses so I didn’t have type them over and over, and have them isolated on a profile basis (did I mention it has multiple profiles)
  • Also I’d love the ability to search inside TINYURL’s for people who are tweeting links to my domain (or my competition). I know this can be done I’ve seen other programs do it.

Remember using tools to automate things isn’t evil (see legitimate uses of mechanical grunts), it’s about taking tedious work and making it faster and easier.

if you’re ready to step up and start using the good tools check out Tweet Pro

Disclaimer:
No cash, services, products or future considerations were exchanged for making this post. I did receive access to a preliminary beta copy for evaluation. It’s really sad that organizations like Google make you look like criminal committing a felony for writing about or linking to your friends. But matt cutts spamming twitter with books about google is “different” and “ok”

tla starter kit

Related posts:

  1. How to Tweet From Your Archives Without Pissing People Off The following is part of a series on automation. In...
  2. What is the Best Time of Day to Tweet Once you have gotten past the hurdle of getting followers...
  3. How to Use the Hootsuite Bulk Scheduling Tool The following is part of a series on using the...
  4. WPTouch Pro Mobile Theme Review The following is a review of the WPTouch Pro Mobile...
  5. Blogher, Pro-Woman or Anti-Man? The following is a Guest Post from Brandy Eddings. Last...

Advertisers:

  1. Text Link Ads - New customers can get $100 in free text links.
  2. BOTW.org - Get a premier listing in the internet's oldest directory.
  3. Ezilon.com Regional Directory - Check to see if your website is listed!
  4. Need an SEO Audit for your website, look at my SEO Consulting Services
  5. Directory Journal - Get permanent deep links in a search engine friendly directory
  6. LinkWheel SEO - Get Web 2.0 Backlinks
  7. TigerTech - Great Web Hosting service at a great price.
  8. Article-Writing-services.org - Article Writing Services creates quality content for websites and blogs at no cost to site owners.
  9. Link Building Services - Hire WeBuildLink.com for well-planned advanced link building campaigns. Very affordable. Contact us now for a FREE evaluation.
  10. Join 500+ top agencies & publishers who rely on The HOTH every day. US based, enterprise-grade support. High quality, contextually relevant links. 100% money back guarantee. Try it now.
  11. Professional website designs - Get a unique brand image with website designs that sets you apart and convert your visitors into customers. Make a brand, not just a website

See my disclaimer about advertising and affiliate links