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Wordpress SEO: How to Create Living URL’s

Thumbnail image for Wordpress SEO: How to Create Living URL’s September 18, 2009

If you watched any of the congressional hearings about the newspaper industry where Marissa Mayer testified one of the concepts she brought up is Living URL’s. Danny Sullivan has an excellent write up on it on Search Engine Land. The basic concept is a story lives at a single URL and gets added to/edited/updated over [...]

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Wordpress SEO: How to Choose a Permalink Structure

Thumbnail image for Wordpress SEO: How to Choose a Permalink Structure September 17, 2009

For this post we’re going to be taking  look at the optimal permalink and URL structures for wordpress. There are a lot of different options, and there isn’t a one size fits all answer, however there are definitely better and worse choices you can make.

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Wordpress SEO: How to Use RSS and Scrapers to Build Links

Thumbnail image for Wordpress SEO: How to Use RSS and Scrapers to Build Links September 16, 2009

When you run wordpress or any other blog for that matter, chances are your blog is getting scraped, and re-used without your permission. In this post I’ll show you how you can use this to your advantage to build links with the anchor text of your choice.

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Wordpress SEO: Wordpress Security Why it Matters to SEO

Thumbnail image for Wordpress SEO: Wordpress Security Why it Matters to SEO September 15, 2009

In recent weeks wordpress security, or more correctly the lack of wordpress security has been getting a lot of attention. While most people consider this a site maintenance issue, it has implications that affect your SEO efforts, in this post I’ll explain why, and look at some things you can do to protect yourself, and reduce the [...]

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Wordpress SEO: How to Maximize Your Internal Link Strategy

Thumbnail image for Wordpress SEO: How to Maximize Your Internal Link Strategy September 14, 2009

While there are hundreds of thousands of posts on maximizing external links for your blog, like a red headed step child no one pays much attention to internal links. Internal links can be very powerful in helping you distribute the link equity that those external links bring, and they can decrease your bounce rate and [...]

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How to Add a Carousel to Your Thesis Blog

Thumbnail image for How to Add a Carousel to Your Thesis Blog July 27, 2009

If you’ve spent any time visiting blogs lately chances are you’ve seen those small little photo’s accompained by a title or bit of text in or near the masthead. I’m not sure if it has a proper name, but most people I’ve talked to call it a carousel, in this tutorial I’m going to show [...]

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Using Tags for Better Ad Targeting on Your Blog

Thumbnail image for Using Tags for Better Ad Targeting on Your Blog July 22, 2009

When you’re running a blog with affiliate links, one of the key factors that can increase your conversions, help you make more sales, and ultimately put more money in your pocket, is to have ads that are targeted to match the content. In this tutorial I’ll be showing you some tactics on how you can [...]

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The Big Fat RSS Lie

Thumbnail image for The Big Fat RSS Lie June 12, 2009

Anytime a social media consultant starts talking to prospective clients and they bring up blogging, they talk about how RSS can be used to help them directly connect with their customers … the truth is in most cases it’s a BIG FAT LIE!

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Dear Michael Arrington Please Save Techcrunch Before it’s Too Late

Thumbnail image for Dear Michael Arrington Please Save Techcrunch Before it’s Too Late May 11, 2009

The following is an open letter to Michael Arrington owner of  Techcrunch.com, you still have a chance to save Techcrunch before it’s too late.

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Category SEO For Wordpress Blogs and Ecommerce

Thumbnail image for Category SEO For Wordpress Blogs and Ecommerce March 11, 2009

I solved (at least partly) my problem maintaining rankings over time. Old pages that used to get traffic are once again seeing inbound search visits. I did it by tweaking my blog’s category pages, but I think the lessons are also helpful for ecommerce sites.

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Web 2.0 Weenies and Bullshit Social Media Economics

Thumbnail image for Web 2.0 Weenies and Bullshit Social Media Economics March 9, 2009

This weekend I watched an amazing video from Mike Rowe of Dirty Jobs at a Ted Conference, and what really hit home is how many people struggle to be new media douchebags in a web 2.0 world. If you’re the kind of person who wants to have 50,000 twitter friends, be a power Digg user, [...]

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Five Search Queries to Find Sponsorship Link Opportunities

August 8, 2008

And regardless of the fact that they are paid, Google doesn’t seem to mind them so long as they are on-topic and coming from a reputable website. As the title suggests, this “link buy” comes in the form of sponsoring an event or website. The trick is to find sponsorship opportunities that are in your corner of the web (read: on-topic).

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