Superbowl and Tivo

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Tivo’s watching you, or more correctly watching what you watch. On thier website they posted a graph showing the what people using there Tivo boxes to rewind and watch

Three points stand out

1)Ted Bruschi’s 4th quarter interception
2)Phone number to call in your MVP vote’s
3)GoDaddy’s “wardrobe malfunction” commercial

Let me guess you read playboy for the articles too right? I’m not sure that commercial helped GoDaddy sell any domain names, but looking at the data we know a lot of people now know GoDaddy exists, which was probably the real point anyway. If you visit the GoDaddy website you can view the commercial and the “Web Only” version (GoDaddy Superbowl Commercial).

Tivo Superbowl XXIX Report

Sphere It

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