SEO

WordPress SEO: WordPress Security Why it Matters to SEO

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In recent weeks wordpress security, or more correctly the lack of wordpress security has been getting a lot of attention. While most people consider this a site maintenance issue, it has implications that affect your SEO efforts, in this post I’ll explain why, and look at some things you can do to protect yourself, and reduce the [...]

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WordPress SEO: How to Maximize Your Internal Link Strategy

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While there are hundreds of thousands of posts on maximizing external links for your blog, like a red headed step child no one pays much attention to internal links. Internal links can be very powerful in helping you distribute the link equity that those external links bring, and they can decrease your bounce rate and [...]

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Checking for Broken Links and Link Rot and the Importance of Good Site Architecture

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Recently I’ve been experimenting with a plugin for checking broken links, on several of my blogs, and I’m fascinated by what I’ve discovered.

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Seth Is Wrong On Paid vs Free Journalism

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I’ve been writing about thinking critically recently and the Malcolm vs Chris vs Seth thing is great fodder.

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Leadership Blogging, It’s All About Leading

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The following post is a counterpoint to the Outspoken Media post titled “Would I Recognize Your Blog In A Dark Alley“, and exists to offer an alternative path to land of unicorns and rainbows.

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Can You Get a Website Indexed with No Links and XML Sitemaps?

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This weekend I was doing a little housekeeping on some of my domains and hosting accounts and decided to test and see if it was possible to get a website indexed using XML Sitemaps and no external links.

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HCards, Microformats and Address Data does it Matter for SEO

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A few weeks  ago @etnainteractive asked me a question on twitter about HCards and Microformats, and do they matter for SEO. I’m going to explain what they are for those of you who don’t know what thay is. I’m also going to be taking a bigger look at address data and SEO implications.

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Google Analytics iPhone App Review

I was asked to take part in the beta test of this a few weeks ago, and I’m so lame I just finally got aroud to mentioning it.

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New Link Advertising Program InLinks.com from Text Link Ads

Yesterday, Text-Link-Ads launched a new service InLinks, that places ads inside the content part of blog posts (full disclosure TLA is an advertiser on this blog). I’ve seen this service in use for a while and it does really good job of not leaving a footprint that is detectable to the external user.

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Google Says Screw Accuracy as Long As You’re An Authority

I’ve often chided google for trusting wikipedia so much when Wikipedia says we don’t care about accuracy or truth, just verifiability. It now looks like they’ve taken it a step further and pitched truth out the window with the dodgeball development team. Here’s a screen shot from Sunday afternoon where according to the Google SERP’s [...]

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Yes Virginia You Can Hurt Yourself With Duplicate Content

So last week google had a blog post entitled Demystifying the “duplicate content penalty” and if you haven’t read it I’d recommend doing so. However I’m going to disagree with some parts of the post, because IMHO you really can hurt yourself with duplicate content.

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How To Figure Out What Parts of Your Website Aren’t Being Crawled

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When Google took away the supplemental index last year, they killed one of the key diagnostic tools in the SEO’s toolbox, the ability to identify which parts of a site were unimportant (and being infrequently crawled) in a search engines eyes. However with the use of some structured text and clever searches I’m going to [...]

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Why Old School Real Estate Brands are Losing to New Web 2.0 Innovators

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The following is a Guest Post from Joe Hall. The internet is changing the real estate industry on a daily basis. And, not surprisingly, it’s the Web 2.0 innovators that are leading the revolution. Of course this isn’t the first time that new media gurus have redefined an industry. However, this time around old school [...]

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Hey Google Can We Get a Clear Cloaking and First Click Free Explanation

One of the more common questions I get from people is how do I show my paid context to search engines, but not to non-paying/membership customers, and staying within search engine guidelines. The answer always comes dangerously close or steps over the cloaking line.

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KISS SEO – Keep it Simple Stupid

The following is a Guest Post from Michael Martin. When performing SEO its best to first implement the KISS strategy, Keep It Simple S….. Forget about the old school keyword density equations, being completely W3C compliant, creating X amount of content, pages or acquiring X amount of links. KISS SEO would include, but not limited [...]

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What Search Engine Conferences Should I Attend

One of the questions I get asked frequently is “which search conferences should I attend”. Seeing as conferences end up costing you between $3500-$5000 a pop when you include travel, lodging and meals I thought I’d share my experience.

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SEO Plugins for WordPress Part II

Ever since my initial SEO plugins for wordpress post almost two years ago, I get asked for an updated list a few times a month. Well since we’re up to wordpress 2.5 I thought the time has come. I’ll also put some of my other favorite plugins at the end, they either enhance wordpress features [...]

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Yes Shoemoney SEO Does Have a Future

Now Shoemoney is a friend of mine, but regarding his post SEO Has No Future today, I am forced to disagree with him. Not only does SEO have a future but judging by the number of SEO clients I am turning away, and the number of job offers I am receiving on weekly basis to [...]

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Why SEO Can’t Be Your Only Value Add

In my early days I played a bit more in the darker side of the game. I fully admit that I built and ran more than 1 or 2 scrapers, aggregators, and MFA style sites, but as a business model those type of sites are really on the decline, and not something I’d ever recommend [...]

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No Optimizer Left Behind

While I was off doing some work Jill and Lisa engaged in a debate over whether or not we need SEO standards. Even though I’m a day late and a dollar short I’m still going to throw my 2 cents in.

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