Hey Whatcha’ Lookin’ For?

December 28th, 2004 by Site Admin in SEO


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As the end of the year approaches it’s time for the most popular searches updates:

Yahoo Buzz Log
Google Zeitgeist

In case your interested in knowing how the search engines compare check out the Nielsen Net Ratings.

The average Search in 2004 was 2.5 words, down slightly from 2.7 words in 2003.
30% of all searches in 2004 were single word searches .
35% of all multiple word searches were single concept, such as “New York”

Here’s a tip from someone who does more searching than you, search in reverse. Start with the most specific term you want and move towards the most general.

The average Search in 2004 was 2.5 words, down slightly from 2.7 words in 2003

For example start with “fuzzy pink sock puppets in Los Angles”
Then eliminate the most general term “fuzzy sock puppets in Los Angeles”
Progress in this direction trying to keep your search as specific as possible “sock puppets in Los Angeles”

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