Comments on: Blackhat and Branding

By: Adam C

Adam C — Wed, 08 Feb 2006 13:13:14 +0000

It used to be the case that big brands getting banned from Google didn’t really make much difference to them as:

1. They would usually end up back in the index after a couple of days once they’d dropped the spam

2. Nobody outside of our industry ever found out about it

Now with Google in the mainstream news every day, stuff like this is getting out into the mainstream and can’t be doing the brands concerned any good.

By: Administrator

Administrator — Wed, 08 Feb 2006 12:57:10 +0000

What would really be clever of Google is to keep them in for BMW but knock them out for everything else.

By: Rob

Rob — Wed, 08 Feb 2006 08:08:25 +0000

You gotta laugh when a company as huge as BMW who will get so many natural links just gets greedy.

I only wish Google had the b**ls to keep them out a little longer,

By: Administrator

Administrator — Tue, 07 Feb 2006 19:41:31 +0000

Big boys will always get out however little folks get busted forever. For example look at digits.com who got busted in the hotnacho-wordpress fiasco, still gone with no hope in site (and by the way they were a PR8 or PR9 when it happened)

By: stuntdubl

stuntdubl — Tue, 07 Feb 2006 17:02:25 +0000

I agree that it’s kinda crazy. What kinda weirds me out more than anything though is DaveN publically doin’ spam reports. *shrugs* guess all’s fair in love and SEO.

Really though, are they going to lose that much? Yes, it would have been easier to design a legit campaign, but A. they’ve been getting away with it and reaping the traffic for 2 years. B. They’ll probably only be out for 30 days. C. They’re other domain is still getting away with it. D. They’re probably scrambling to clean up all their OTHER sites that it’s been working on for years.

With big brands, the punishment rarely fits the crime anyhow imho. Dollars to donuts they’ll be out 3 months max.