Here’s some stuff you may have missed this week:
Jake from 10e20, gives some good point to help you polish your sales pitch Why Search Engine Optimization is Crucial for Your Small Business » 10e20 – Search, Design & Social
In many instances small and mid sized business owners are not 100% sure that Search Engine Optimization (SEO) is the right solution for the online marketing needs, when in fact, there are very few instances where SEO is not a crucial and central part of an online marketing strategy.
Speaking of sales pitches Calem Coburn doing a guest post on closing the deal Negotiations and Client Sales for SEO Consultants – Stuntdubl – Search Engine Marketing Consultant
So a prospective client emails or calls you, and asks why they should pay your premium rates rather than get Internet Marketing services across state for half the price – or worse, in India for 20% or less. Assuming you’re putting in all the hard work of keeping up with the forums and blogs and attending conferences when you can, how do you use your in depth knowledge to convince this business person that your services are worth more?
Aaron on cleaning up your site if he’s not in your reader you are missing the boat folks Common Internal Site Structure Issues : SEO Book.com
I recently spoke to a friend about some of his internal site structure errors and figured it would be worth it to share some of the better tips I gave him with readers here.
Related posts:
- Google Guide to SEO – Are Social Media Links on Death Row? I was reading Google’s guide to SEO (pdf) , and...
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