Michael Gray – Graywolfs SEO Blog — Page 8

Why Google Thinks SPYW is a Good Idea and You Probably Don’t

Using your friends likes as dislikes to influence your search results depends on your friends, work at Google it's not a bad idea, for everyone else it's not that clear

Why Google Thinks SPYW is a Good Idea and You Probably Don’t

Why Google Thinks SPYW is a Good Idea and You Probably Don't

How to Write Blog Posts For Your Existing and Repeat Customers

How to write blog posts that keep your existing customers engaged, coming back, and becoming returning customers

How to Write Blog Posts For Your Existing and Repeat Customers

How to Write Blog Posts For Your Existing and Repeat Customers

Using Social Media Profiles for ORM

Tips, tricks and suggestions on how to best used social media profiles for online reputation management

Using Social Media Profiles for ORM

Using Social Media Profiles for ORM

Creating Microsites for ORM

Creating microsites for ORM is a solid strategy for displacing negative results. Here is a list of tactics, things to watch out for and examples

Creating Microsites for ORM

Creating Microsites for ORM

Outbound Linking Can Boost Rankings

Does outbound linking help or hurt you from an SEO perspective? What are the effects on user experience? This article takes a look at those and other aspects.

Outbound Linking Can Boost Rankings

Outbound Linking Can Boost Rankings

Google the Answer Engine

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One of the topics that emerged from Pubcon was “Should SEO’s Focus on Where Google is Heading”, and I’m going to agree with Aaron that focusing on short term algorithmic holes isn’t a smart thing for most people (churn and burn folks–you keep on keeping on). I agree that most publishers should focus on where Google is [...]

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Sonos Wireless Dock Review

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Since my last Sonos post a few months ago (see Sonos Review), I’ve really become a big Sonos advocate. I’ve been telling people about it and recommending it to anyone who asks. In fact I’ve even added a Sonos S5 to the master Bedroom. So when Sonos asked me if I wanted to review their new Wireless [...]

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How to Optimize an eCommerce Category pages

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Today’s post is in response to a question that came in via email asking, “How do I optimize a department/category page with a lot of products?” This is a fairly common question, but it has some subtleties and nuances to it. I’ll try to address those issues in this post.

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5 Ways to Get More Customer Referrals

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Every business will probably agree that customer referrals are awesome! Not only do they have a much lower acquisition cost than customers obtained from traditional marketing efforts, but conversion rates are usually much higher as well. The amount of referral business you have is a good measure of success of your marketing efforts. There are [...]

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Website Auditor Review

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Website Auditor is a piece of software from the SEO Power Suite line of tools. I’ve reviewed Rank Tracker and SEO Spyglass before (see Rank Tracker Review and SEO Spyglass Review). Website Auditor is piece of software that attempts to review certain aspects of your website and give your website an overall health check.

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Thanks to This Month’s Sponsors Nov 2010

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I’d like to say thanks to the people who sponsored the blog this month, without them there wouldn’t be regular posts here.

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Create Landing Pages for Expired Information

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I’ve discussed what to do when you have products that expire. But what do you do when you have services or information that expires? Is there a way to retain and even monetize that traffic?

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The Dangers of Having Multiple Website Versions

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With the proliferation of smart phones of varying screen sizes, flash compatibility, and most recently apple tv and google tv, many website owners are choosing to solve this problem with multiple sites and domains. While this solution can work, there are plenty of ways it can go wrong. In this post I’ll try to help [...]

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Doing Things That Are Press Worthy

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Since search engines aren’t fond of paid linking and social network voting websites are on the decline, publishers have to look for new ways to get attention and links. While it may seem at first glance to be a bit old school, doing things that are “press worthy” are still an effective, legitimate method of [...]

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Merrick Lozano of PRLeap Gives Tips About Press Releases

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This is the third time we’re speaking with Merrick Lozano of PRLeap, so let’s dive right in. The last time we talked here was 2007 when we spoke about local search. What’s new in the area of press releases that people should know about?

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Why Categories Matter in a Blog Setup

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In this post we’re going to be looking at blog categories, why they matter, and how to use them most effectively as publisher.To be honest, I get asked about date, category, and tag archives fairly regularly. It creates a lot of potential for duplicate content, which is why so many people have things set up [...]

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SEO Power Suite 7 Day Enterprise Trial

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SEO Power Suite is a series of tools I have been using for years. I have reviewed the individual products such as SEO SpyGlass and Rank Tracker. They are now offering an exclusive 7 day trial of all the enterprise software. This is something that’s never been offered anywhere before on the web. The registration [...]

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Rank Tracker Review

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Rank Tracker is a program from the SEO Power Suite of tools and, obviously enough, is used to track the ranks of one or more keywords and phrases for multiple websites.

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Is Flash Bad for SEO or Can You Work Around it

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Perhaps it’s related to Apple not installing flash on the newest air macs, but there’s been more talk than usual about flash & SEO in the past few weeks.

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The Google Holiday Update Conspiracy Theory

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For the past few years, right before the prime 4th quarter holiday selling period, Google pushes out an update that causes an upheaval in the organic SERP’s. This has lead to talk of there being a Google Holiday Update Conspiracy, with the goals of making SEO look bad to drive up Adwords spending. Is there [...]

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Scribe SEO Coupon Code

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One of the tools that I use regularly as part of my SEO toolset is Scribe SEO. If you’re thinking about trying it, now is a great time because they are offering a special from November 1st through November 5th. When checking out use promo code [STEPUP] and you will automatically be upgraded to the [...]

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How to Add Singular and Plural Keywords to Your Page Titles

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This post is a short response to a question I received via email last week. The question was how to do deal with singular and plural versions of a keyword in that page title.

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Thanks to This Month’s Sponsors October 2010

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I’d like to say thanks to the people who sponsored the blog this month, without them there wouldn’t be regular posts here.

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Creating Head & Tail Content

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Although I have mentioned head & tail content on this blog a few times, I haven’t devoted an entire post to it, which is probably an oversight on my part.

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