Why Google Thinks SPYW is a Good Idea and You Probably Don’t

Using your friends likes as dislikes to influence your search results depends on your friends, work at Google it's not a bad idea, for everyone else it's not that clear

Why Google Thinks SPYW is a Good Idea and You Probably Don’t Why Google Thinks SPYW is a Good Idea and You Probably Don't

How to Write Blog Posts For Your Existing and Repeat Customers

How to write blog posts that keep your existing customers engaged, coming back, and becoming returning customers

How to Write Blog Posts For Your Existing and Repeat Customers How to Write Blog Posts For Your Existing and Repeat Customers

Using Social Media Profiles for ORM

Tips, tricks and suggestions on how to best used social media profiles for online reputation management

Using Social Media Profiles for ORM Using Social Media Profiles for ORM

Creating Microsites for ORM

Creating microsites for ORM is a solid strategy for displacing negative results. Here is a list of tactics, things to watch out for and examples

Creating Microsites for ORM Creating Microsites for ORM

Outbound Linking Can Boost Rankings

Does outbound linking help or hurt you from an SEO perspective? What are the effects on user experience? This article takes a look at those and other aspects.

Outbound Linking Can Boost Rankings Outbound Linking Can Boost Rankings

Using Living URL’s for Seasonal Content

Thumbnail image for Using Living URL’s for Seasonal Content

I’ve mentioned incorporating living URL’s into your SEO strategy before.  Now that I have been experimenting with them for a while, I have some tips about using them a little bit more intelligently.

Read the full article →

Thanks to This Month’s Sponsors March 2011

Thumbnail image for Thanks to This Month’s Sponsors March 2011

I’d like to say thanks to the people who sponsored the blog this month, without them there wouldn’t be regular posts here.

Read the full article →

Running A Seasonal Website

Thumbnail image for Running A Seasonal Website

While running multiple websites isn’t a strategy I recommend for beginners, it is something experienced publishers and SEO’s can do to diversify their income sources. While some people choose to run websites in different niches, another option is to run seasonal websites.

Read the full article →

Traffic & Trust by Nick Reese Review

Thumbnail image for Traffic & Trust by Nick Reese Review

One of the questions that comes to my inbox fairly regularly is how do you actually build an affiliate website, one that will rank for competitive terms and make you enough money that you can live on? Talk about a big question that I really can’t answer in a single or even multiple emails!  Well, [...]

Read the full article →

How Much Time Do You Spend Actually Doing SEO

Thumbnail image for How Much Time Do You Spend Actually Doing SEO

How much time do you spend doing SEO per day?  Or, specifically, how much time do you waste reading about SEO instead of doing it? Unless you are beginner who is still  learning, if you’re spending more than an hour reading about SEO everyday, you’re probably wasting your time.

Read the full article →

Traffic Down From Panda Update – Diversify Your Traffic Sources

Thumbnail image for Traffic Down From Panda Update – Diversify Your Traffic Sources

Recently Google had an update and some webmasters were significantly impacted. Google has had many big updates and will have many more. If your rankings are soured by an update you may become angry at Google. IMHO that is just not the smartest or most profitable approach.

Read the full article →

Content Farms – What You Can Learn and Apply

Thumbnail image for Content Farms – What You Can Learn and Apply

While Google has taken action against content farms, from a strategic perspective I still think there are lessons that every publisher can learn from the content farm model. If you haven’t already seen it, please take a look at the leaked AOL document on content farms.

Read the full article →

Link Building – Creating Encyclopedic Content

Thumbnail image for Link Building – Creating Encyclopedic Content

While SEOs are well known for hating Wikipedia for its truthiness factor, as a whole, you have to acknowledge that, at some level, the content strives to be encyclopedic in nature. It’s this encyclopedic and non commercial quality that makes it linkworthy. When building my own websites or working with clients, one of the areas I feel [...]

Read the full article →

Link Building – Creating Exceptional Content for Boring Topics

Thumbnail image for Link Building – Creating Exceptional Content for Boring Topics

Whenever you’re at a conference and you speak to a Google Engineer about link building, they will almost always default back to “create exceptional content that is linkworthy” or some similar concept. I’ve been speaking with people at conferences, both clients and potential clients, and mentioning the same thing for years. The response I often [...]

Read the full article →

The Need For Better Communication From Google

Thumbnail image for The Need For Better Communication From Google

As a company, Google tends to favor automation, whether it’s in Adwords, organic algorithm updates, or dealing with the public in general. This automation makes them efficient and profitable, but it also makes it very hard when doing any sort of customer service interaction. Have a problem with feedburner? You are more likely to see Big Foot [...]

Read the full article →

How to Choose a New Domain

Thumbnail image for How to Choose a New Domain

One of the questions I get asked quite regularly is how do I choose a new domain name for a project I decide to work on. There are quite a few aspects I take into account that I will share with you.

Read the full article →

Raven SEO Tools Review: Social Media

Thumbnail image for Raven SEO Tools Review: Social Media

Raven SEO Toolset in a powerful tool in any SEO’s toolbox. In the first part of this Raven SEO Tools series, we looked at Using Raven SEO Tools to Manage and Track Your Keywords. In this post we’re going to be looking at using Raven to manage your social media profiles.

Read the full article →

Thanks to This Month’s Sponsors Feb 2011

Thumbnail image for Thanks to This Month’s Sponsors Feb 2011

I’d like to say thanks to the people who sponsored the blog this month, without them there wouldn’t be regular posts here.

Read the full article →

Preparing for The Death of RSS

Thumbnail image for Preparing for The Death of RSS

While I personally am a big fan of RSS, I stand by my position that RSS is not being adopted by the mainstream population (see the big fat RSS lie) and is therefore a dying technology.

Read the full article →

Let’s Talk about Keyword Density

Thumbnail image for Let’s Talk about Keyword Density

Recently, I received an email question wanting to know about keyword density, asking questions like how do I deal with it, is it still a factor, and how important is it. As with most things in SEO, the answer is … it depends…

Read the full article →

HootSuite Review

Thumbnail image for HootSuite Review

Late last year, the solution I was using to post and (more importantly) to schedule tweets was having problems. Specifically, it did not post at the times specified, bunched up, and duplicated tweets. After trying a few different tools, I settled on Hootsuite as being the best match for my needs.

Read the full article →

How to Create a Dynamic Footer Carousel

Thumbnail image for How to Create a Dynamic Footer Carousel

In my piece on How to Build an Effective Footer, one of the tips I mentioned was making your footer more dynamic by including links to posts that are currently popular on your website. It’s something I do on the bottom of this website. I’ve gotten a few emails asking how, so I figured I’d [...]

Read the full article →

Why It’s OK to Offend People in Social Media

Thumbnail image for Why It’s OK to Offend People in Social Media

Recently, Kenneth Cole took a bit of criticism in the social media space for making what many considered an insensitive tweet. I’m going to disagree with the social media guru’s here and say it’s ok to offend people. In fact, it’s probably something you should do on a regular basis.

Read the full article →

Raven SEO Tools Review – Getting Started With Keywords

Thumbnail image for Raven SEO Tools Review – Getting Started With Keywords

I’ve been spending some quality time with Raven Tools, and I thought I’d turn it into a tutorial series to help you get more out of using the tools as well. To read all the posts visit my Raven SEO Tools Page.

Read the full article →

Eclipse Link Cloaker Review

Thumbnail image for Eclipse Link Cloaker Review

In the past I’ve written about Why I think Affiliates should Cloak Their Links from search engines. I’ve even spoken a few times about how to do it and recommended plugins like GoCodes to help you get from here to there. GoCodes is fine if you aren’t running through a ton of links, or if you use [...]

Read the full article →

← Previous Entries

Next Entries →