Link Development

Malcom Gladwell, Mavens, Connectors, and Digg

So I’m finishing up Malcom Gladwell’s Tipping Point before my trip to Pubcon next week where’s he’s the keynote speaker. Now if you are serious about real marketing (not the push button kind) this book is required reading, you really get an understanding about how viral marketing works. Which leads me to one of the [...]

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Getting More Out of Article Distribution Websites

At this stage of the game syndicating your content with article distribution websites is still a fairly effective strategy for building links. However as engines continue to tighten the grip on duplicate content and become more sophisticated at detecting patterns I think it’s a tactic being addressed by search engine algorithm’s. So here are my [...]

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Editing Wikipedia and Ancient Traditions

Ever since the ancient Sumerian’s started writing things down in cuneiform on stone tablets thousands of years ago, people have been modifying historical records to suit their own purposes and goals. One of my particular favorites is the story of the heretic king Akhenaten of ancient Egypt, who tried to replace thousands of years of [...]

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The Art of Title Bait

So now that everybody is talking about linkbait. I think it’s important to consider one of the important qualities of good linkbait, otherwise known as Title Bait.

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Using Others Content as Linkbait

Perfect of example of how to take someone’s else’s content recycle and repackage it into an awesome piece of linkbait that’s actually useful. Geek to Live: Lifehacker Pack

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Show Me Your Backlinks

All right the cat’s out of the bag everybody knows about and is using WebGuerilla’s excellent backlink tool the tattler. It works off of Yahoo’s Site Explorer data and lets you dump it into a spreadsheet. I also like to mix it with Aaron Wall’s Backlink Analyzer to look at anchor text.

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Creative Link Building Ideas

There’s lots of talk on the net right now that reciprocal linking is dead, which I disagree with. I will qualify that answer and say crappy reciprocal lining is dead (see Link Monkey it’s time to Evolve). Lots of people are running around like chicken without heads trying to figure out how am I going [...]

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Link Monkey it’s Time to Evolve

If you’ve been following any of the Google Jagger update threads on any of the search engine forums some of the common things you’ll hear is “reciprocal linking is dead“, or “I’m dropping all of my reciprocal link pages“. While this type of knee jerk reaction is understandable, I feel it’s misguided. Reciprocal linking isn’t [...]

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Side Effects of a DMOZ listing

Much has been said about having a listing in DMOZ, whether it’s important or not, whether it’s necessary, or how much time and effort it’s worth to get in. I was reviewing a potential clients site and I suspect the DMOZ listing may actually be doing them more harm than good. The company has been [...]

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Blog News Reporter: Promotion and Growing your Blog

In part two we talked about your your blogging approach and voice (Blog News Reporter: Approaches and the News), so we’ll talk about what to do once your blog is up and running and you don’t have too many readers. Syndicate Content: Syndicating your content has a few different aspects. The first and easiet method [...]

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Blogging Tip : Permalink

If you write a blog or read them regularly chances are you come across the term permalink. A permalink is supposed to do two things: First it establishes a cool URI (see Cool URI’s don’t change). Secondly it helps combat linkrot. So most blogs have permalink or similar concept, which is a good thing. The [...]

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Free Backlink Analyzer

Aaron Wall who writes SEO Book released a beta version of Free Backlink Analyzer. I’ve taken it for a spin around the block and have to say I’m pretty impressed so far. Categories:( seo | tools | seobook | aaron.wall)

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