Ideas

The Pirate Hunter: Book Review

Avast ther’ ya scallywags, ther’ be non search related information ahead … Being something of a grayhat SEO it’s probably no surprise that I’d find a book about pirates enjoyable, in fact Mutiny on the Bounty and Treasure Island are two of my favorite books. With this being the season of excessive pirate marketing i [...]

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Danika Patrick

Sometimes it’s not important that you be the best in your game. Sometimes if you’re above average but are distinctive and set yourself apart you can work the magic and get lot’s of ink. Case and point Indy Race Car Driver Danika Patrick. Danika came onto the Indy Race Car scene a few years ago [...]

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Flickr and Travel Agents

I’ve got a friend who happens to be a travel agent. She’s looking for ways to grow her business. I suggested she start a blog and a photo journal. She travels fairly frequently and takes lots of pictures, so I suggested every time she travels she write up a little review and post some photos [...]

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Crossword Puzzles and Domain Hacking

I’d like to think I’m pretty good at thinking outside of the box, but I’m a horrible speller so when I find a dictionary made to help you solve crossword puzzles, a big light bulb over my head turns on and I think about domain hacking.

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Liechtenstein Meets Long Island on the WWW

One of the things that always makes me think outside of the box is when “the real world” and “my outside life” intersects in serendipitous ways.

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Using Web Videos to Build Traffic

So perhaps you think web videos are the equivalent of America’s Funniest videos, good for a few laughs now and then but not capable of driving any commercially viable traffic. Well friend then I’ve got some examples and ideas for you, so read on …

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Can You Do Me A Favor …

Recently I went to a local printer to have some things printed for my business. The owner was actually helping and asking questions along the way. When we finished he asked “I have a website, I paid a few thousand for it, it has a lot of products on it, but only gets a few [...]

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Corporate Black Hat SEO Terminology

So now that more and more companies are getting involved in one form or another of search marketing, chances are at some point some of you may get a call from, and actually end up pitching for the occasional consulting gig. To help you transition from working in your bathing suit to a pinstripe suit [...]

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The Art of Title Bait

So now that everybody is talking about linkbait. I think it’s important to consider one of the important qualities of good linkbait, otherwise known as Title Bait.

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Maximizing Profits With Website Design and Layout: Part III

In Maximizing Profits With Website Design and Layout: Part I, we looked at some examples of screen resolutions, and content placement. In Maximizing Profits With Website Design and Layout: Part II, we looked at how banner size affected the “sweet spot” being above or below the fold. In part III we’re going to look at [...]

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Maximizing Profits With Website Design and Layout: Part II

In Maximizing Profits With Website Design and Layout: Part I, we looked at some examples of screen resolutions, and content placement. In part II I’m going to show some examples of how I look at and approach design considerations, specifically where the important “money making” parts are in relation to the screen break.

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Maximizing Profits With Website Design and Layout: Part I

I was building new site this past weekend and I got into the liquid width versus static width debate with myself again. Now I’ve been involved in designing, programming, running, and optimizing websites in one way or another since 1998, and while I’m no usability expert I think I’ve seen and built enough websites to [...]

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SEO Zen Master

Maybe I’m a sucker for eastern philosophy, but if you’re looking to find out how to take a pebble from the hand of the master, then you should know there’s is no such thing as SEO

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Behold the Power of Authority

It’s been interesting to watch [Eco-Friendly Flip Flops]

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Blog News Reporter: Promotion and Growing your Blog

In part two we talked about your your blogging approach and voice (Blog News Reporter: Approaches and the News), so we’ll talk about what to do once your blog is up and running and you don’t have too many readers. Syndicate Content: Syndicating your content has a few different aspects. The first and easiet method [...]

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Blog News Reporter: Approaches and the News

In part one of this series we talked about the tools for being a blog news reporter (Blog News Reporter: The Tools). In part II we are going to focus on the actual blog itself. Determine a Goal: When you are getting ready to start a blog try to think where you want this blog [...]

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Blog News Reporter: The Tools

I’ve been working on some blog news sites for several months now and I’ve come up with an modus operandi, and some time saving tips. This is an approach that works for me, feel free to copy it, massage it and integrate it into your schedule as you see fit. Blog Software: There’s a lot [...]

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How To Be a Blog News Reporter

I’m training people who’ve never blogged before how to be a blog news reporter. I’ve been using writeboard as a tool to develop notes, and in the effort of community spirit I’m sharing my approach. I’ve broken it down into the subjects listed below: Blog News Reporter: The ToolsBlog News Reporter: Approaches and the NewsBlog [...]

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Putting a Content Based Website Together

We’ve covered long term content and short term content, information pages, and touched briefly on advertising. Now it’s time to bring it all together. File Structure One of the absolute biggest mistakes I made when building websites was to not plan far enough ahead. So I ended up with pages like “www.example.com/keyword.html“, “www.example.com/keyword.php”, or “www.example.com/keyword.asp“. [...]

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