From the category archives:

Yahoo

Yahoo Doesn’t Like Web Publishers

November 16, 2006

One of the great things about ging to Pubcon is going to great parties, meeting with lots of people, sharing ideas and doing some networking. Ask.com stepped up the plate and sponsored drinks Monday night. Google was next holding a dinner and mixer tonight. Yahoo however has no love for the webmaster holding an [...]

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Looking at Search Video News

October 3, 2006

I’ll admit I’m like the people Guy Kawasaki recently talked with I don’t spend a lot of time watching TV. I watch the occasional Mythbusters, American Chopper and animal planet nature documentary, and a few TV show I run some blogs for, so we’re talking about less than 5 hours a week. Since I spend [...]

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Making a Case for the Ignore Parameter

July 5, 2006

I know you search engine folks got together a while ago and agreed on a standard to help fight blog spam. Problem is it didn’t work and it only satisfied whiney cat bloggers. Now if you had involved some of the people who were in the industry things might have turned out differently (see classic [...]

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Reputation Management – Case Study, Part I

June 1, 2006

Since my experiment in reputation management is actually getting much more interesting than I planned I thought I should go back and do a proper writeup.

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How I would Fix Yahoo

April 22, 2006

I was reading SEOMoz The New Yahoo! Home Page – Why isn’t this News? and am still feeling the halo effect of Gladwell’s keynote at pubcon. I actually started to post this in the comments, but it got to long and wordy so decided to post it here (sorry Rand).

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If Search Engines Were High School Teachers

February 15, 2006

Search Engines and ranking algorithm’s are evolving, in fact many of them are coming close to simulating artificial intelligence and exhibiting distinct personality traits. What better way to explain these personalities than to use an example everyone can relate to their high school teachers.

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Yahoo: Yea We Suck and We Don’t Give a Damn!

January 24, 2006

In what may turn out to be a PR nightmare Yahoo admits to not wanting to be number 1 in search
Yahoo! gives up quest for search dominance
“We don’t think it’s reasonable to assume we’re going to gain a lot of share from Google,” Chief Financial Officer Susan Decker said in an interview. “It’s not our [...]

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Show Me Your Backlinks

January 12, 2006

All right the cat’s out of the bag everybody knows about and is using WebGuerilla’s excellent backlink tool the tattler. It works off of Yahoo’s Site Explorer data and lets you dump it into a spreadsheet. I also like to mix it with Aaron Wall’s Backlink Analyzer to look at anchor text.

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Personalized Search and My Niece

December 27, 2005

My niece who is really a wonderful sweet little girl, has a very small menu of acceptable foods. She will eat cheerios, pancakes, or eggs (scrambled only) for breakfast. For lunch and dinner the list of acceptable foods includes mac and cheese, chicken nuggets, steak, hot dogs, French fries and one or two other things [...]

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Optimal Titles: SEO Case Study

December 21, 2005

SEO Case Study: Optimal Title Structure
Experiment: To determine what the optimal structure is for a title soley for page ranking.
Hypothesis: Page titles are one the most important on page ranking factors, and achieving the best layout will help a page rank for it’s desired phrase. I believe that that [Keyword Phrase : Title] will [...]

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SEO Case Study: Outbound Links

December 9, 2005

SEO Case Study: Outbound Links
Experiment: To determine if outbound links help a page rank for a term
hypothesis: By linking out to other websites you improve your “hub score” and become a resource for a particular search term (see Hilltop algorithm).
Background: One of the questions that gets asked fairly frequently in search engine forums is do [...]

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Google’s and Yahoo have Size Issues

September 22, 2005

We’ve all seen the “my dad is bigger and can beat up your dad” playground antics of search engines competing over size. The first salvo occurred when Yahoo innuendo it had indexed over 20 million pages. John Battelle talked with google about and they were baffled by this new number (via battellemedia.com), but that’s all [...]

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Free Wardrobe Malfunctioning Unicorns Named Jessica

August 24, 2005

Ok so you’re not sure if your aggregator is on the fritz or if GW’s been tripping out on some funky mushrooms. Have no fear all is well just having a little fun with the Yahoo Buzz report, spammers scrambling indeed.
Free Wardrobe Malfunctioning Unicorns Named Jessica

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Spam in My Web 2.0

July 7, 2005

Not sure why people are upset about “spam” in My Web 2.0. People have been placing advertising in places people visit since Burma Shave placed its first sign in the 1950’s.
tags: (search engine optimization | seo | sem | search engine marketing | yahoo | spam )

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Spam in My Web 2.0

July 7, 2005

Not sure why people are upset about “spam” in My Web 2.0. People have been placing advertising in places people visit since Burma Shave placed its first sign in the 1950’s.
tags: (search engine optimization | seo | sem | search engine marketing | yahoo | spam )

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