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Is Google Stealing Your Content and Hijacking Your Traffic

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Google has long been an advocate of “build great content”; however, in reality, it’s turning into “build great content … and if we like it we’ll take it from you, put it on our pages, and deprive you of that traffic. Without compensation.” Strong accusations, sure, but I’m willing to step up to the plate, [...]

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How I Create and Manage A Wordpress Website

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While I do have some issues with Wordpress, it is one of my favorite CMS tools, because it’s easy to use, manage, and customize. In this post I’m going to give you a bit of insight into how I manage a Wordpress website.

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How to Speed up Wordpress

Tips for speeding up your wordpress installation.

At Pubcon this year Google announced page load time was going to become a ranking factor in 2010 (see video below). Shortly after this announcement, Google started showing load time data in webmaster central. Being a bit proactive, I decided to start looking at ways to speed up this site.

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Cleaning Up After Google’s URL Mess

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Recently Google announced the release of their own URL shortening service, Goo.gl. If we put aside the data gathering aspects for a moment, this product is the third in a series of products that make the web a more difficult place to crawl. In this post we’ll follow a Goo.gl URL through its course and [...]

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Google Suggest – Broken and Filled with Porn and Children

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In recent weeks Google has been launching a higher than usual amount of new products. Many will say they are moving in the wrong direction. Many of these products appear to have been launched without fully considering the weaknesses they will have to spam. Instead of rushing “shiny new cat toys” out the door that [...]

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Eric Schmidt, The Wall Street Journal and Personalized Search

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Early Friday morning the Wall Street Journal published an op-ed piece from Eric Schmidt on how Google can help the dying newspaper industry. Later that same afternoon Google announced they were “turning on” personalized search for everyone. While these two events were connected because the occurred on the same date, they are also a clear signal of [...]

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Shopping Cart SEO Tips

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When you run an online e-commerce store with a shopping cart, it’s quite easy for your architecture and URL’s to enter into territory that’s not friendly for search engines. Here are some basic tips I recommend for everyone working with an online shopping cart.

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25 Things I’d like to See Google Fix

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While I’m well known for being critical of many of the things Google does, I’m also a power user of site and many of their tools. Being a power user gives me a unique insight to see some areas these tools could be improved. This post is written in the spirit of constructive criticism, since [...]

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How to Use Twitter Lists To Create Reputation Management Problems

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When twitter lists first came out and I commented about how awesome they are, I also warned they had the potential to become a tool for evil and create reputation management problems. Since no one paid attention, I figured what better way to illustrate the problem than to see it in action?

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How to Use Evernote to Create the Ultimate Post Conference Reference Guide

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Now that Pubcon is over I’m going to let you in on a tool that helps me keep track of, organize, find, and use the information I get from conferences, trade shows, and seminars: Evernote.

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How Bing and the Wall Street Journal Could Screw Google

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In the past week there’s been a lot talk about the Wall Street Journal threatening to pull its content from Google and why it’s a good idea or sheer lunacy.

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Wordpress SEO: How to Create Living URL’s

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If you watched any of the congressional hearings about the newspaper industry where Marissa Mayer testified one of the concepts she brought up is Living URL’s. Danny Sullivan has an excellent write up on it on Search Engine Land. The basic concept is a story lives at a single URL and gets added to/edited/updated over [...]

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Wordpress SEO: How to Choose a Permalink Structure

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For this post we’re going to be taking look at the optimal permalink and URL structures for wordpress. There are a lot of different options, and there isn’t a one size fits all answer, however there are definitely better and worse choices you can make.

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Wordpress SEO: Wordpress Security Why it Matters to SEO

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In recent weeks wordpress security, or more correctly the lack of wordpress security has been getting a lot of attention. While most people consider this a site maintenance issue, it has implications that affect your SEO efforts, in this post I’ll explain why, and look at some things you can do to protect yourself, and reduce the [...]

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Wordpress SEO: How to Maximize Your Internal Link Strategy

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While there are hundreds of thousands of posts on maximizing external links for your blog, like a red headed step child no one pays much attention to internal links. Internal links can be very powerful in helping you distribute the link equity that those external links bring, and they can decrease your bounce rate and [...]

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Does Google Know What Websites You Own

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If you happen to know anyone who has been building and publishing affiliate websites before 2000, chances are pretty good they operate with a different set of rules than affiliates today. Number one, they build and develop isolated little pockets on the web, they do very little interconnecting of websites, and they try really hard [...]

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Does your Blog Suck … Here’s How to Fix It

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He’re’s a little secret, I’ve slowly and steadily been unsubscribing from SEO blogs for the past few months, and last week the total number of marketing blogs I read dropped below 10, and I think the time has come for an intervention. For a lot of you the time has come to ask yourselves does [...]

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Cloaking Affiliate Links, How and Why

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Today’s topic is one that gets asked about pretty regularly, should I cloak my affiliate links to search engines, why or why not, and what are some of the best ways to do it.

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