I’ve got a friend who happens to be a travel agent. She’s looking for ways to grow her business. I suggested she start a blog and a photo journal. She travels fairly frequently and takes lots of pictures, so I suggested every time she travels she write up a little review and post some photos to flickr. She could then link to her Flickr photo set from her regular website. She could also use it as selling tool if she’s trying to get someone to book a vacation someplace she’s visited and they are waffling. I also suggested she send an email to her customers when they come back from their trip asking them if they’d like send her a paragraph or two for her blog about the place they visited/stayed and maybe send some pictures. She could even set up an email address people could email pictures to that would alias to the flickr autopublish email address. While the idea seemed interesting to her she didn’t seem like she was going to follow it. I think it was a combination of not seeing a return on the time investment, the added maintenance, and the technology fear.
So what do you think was it a good idea, or too far outside of the “do-able” range for most people?
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