Jill Whalen has an excellent article called the Zen of SEO. Often, it’s easiest for us when we can just roll up our sleeves and do what we know needs to be done, rather than try to explain the whys and wherefores. Many times it’s not even possible to explain exactly why we are doing [...]

If you are involved in selling text links or “know a guy” who is, you’ve probably had to wrestle with the issue of selling off topic links. The question of how it affects your websites ranking is a separate issue for another time. The primary issue is do you go for the money or turn [...]

I talked about Google’s Search History yesterday. Well in the interest of research I signed up. Once you do you’ll notice something a little different starting with the google home page: (note shots have been sanitized) After logging in this is what you’ll see, looks like they are making serious steps in the portal direction [...]

For any of you who are chronic adsense checkers, this firefox extension is for you. It lets you see your daily adsense earnings in your status bar, way cool. Thanks to Fantomaster for the heads up! tags: (adsense|firefox|SEM)

There’s a bit of a bru-ha-ha over Joseph Jaffe’s Tiger Woods Nike commercial floating about on the web. It always strikes me as funny when a marketing rep for a large corporation comes out and says something like this: Nike’s [Chris] Mike said he had not seen Jaffe’s ad, nor would he comment more broadly [...]

If you’ve ever had a discussion with me you know how strongly I advocate web pages being standards compliant and use CSS-P. It’s not because I’m some HTML drill sergeant, it’s just there’s no reason, other than pure laziness, to not design a CSS-P website. From a maintenance standpoint if you do it correctly and [...]

So I listened to a teleseminar today from Kowabunga about landing pages. It was about an hour and had companion PDF to go along with it. The first 15 minutes or so were a little slow but after that it got moving. The program talked about landing page elements, what should be there, what shouldn’t, [...]

As DaveN noted earlier today, when you search for a website address like www.whitehouse.gov you’ll see a new line: Find web pages from the site whitehouse.gov Now if you were to click on that search you’d be given a listing of all of the pages from whitehouse.gov. When you do that you see some pretty [...]

That rapscallion of SEO Mr. Ploppy is at again with a list cool tools. My favorite is the Class C Backlinks Analyzer from the guys at WeBuildPages. Now I’d never suggest that you use it with Hub Finder or Google Touch Graph Browser, especially on your competitors … While I’m thinking about it, I’m really [...]