Michael Gray
Michael Gray has been involved in developing and marketing websites since 1998. He currently is the president of his own consulting firm, where he publishes his own sites and work with clients on improving their search engine optimization and social media strategies. He is a frequent speaker and can be seen regularly at Pubcon, Search Marketing Expo, Search Engine Strategies, and Affiliate Summit conferences throughout the year. Below is a collection of articles he has written.
You can connect with Michael on his Twitter, Facebook or Google+ profile.
Michael has written 875 articles for Graywolf's SEO Blog.
Having a verified author profile picture appear next to your articles that show up in search results is a new feature Google recently added. In this post, I’m going to show you how to add the functionality to your thesis theme in WordPress.
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If you work on any aspect of SEO, Internet marketing, PPC, or social media, chances are good that you’ve come across a lot of tutorials or how to articles. Some of them are really good, and you want to use them in the future. But unless you have an organized, disciplined way of keeping track [...]
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If you are an run an online ecommerce program, it’s very likely that you have come up against the coupon code dilemma. You offer a deal that allows customers to use a coupon code for a free item, free shipping, or to get a discount. However, what do you do when the promotion ends? If [...]
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When I talk with small business owners or look at their websites, one of the frequently-asked questions (or subject that I notice requires attention) is how often should you update your website, and how many websites are filled with outdated information.
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The following is part of a series on automation. In this post we will be looking at using two tools, Hootsuite and Bufferapp to complement each other. If you haven’t read my Hootsuite review and Bufferapp review already, it’s probably a good idea to read them first because I will be building on those two [...]
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With the launch of Google+, the inevitable tech fan boys preaching the downfall of Facebook–because a new shiny cat toy caught their attention–was laughably predictable. As SEO’s, internet marketers, and social media consultants, we have to be involved in these games, or we risk losing our competitive edge. However, what we really need to understand [...]
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For today’s post, I present Chris Boggs, the current president of SEMPO.
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The following is part of a series on automation. In this post, we will look at using the tweet old posts plugin. To be honest, this is an extremely effective tool for automating your Twitter stream; that said, it is also one of the most controversial.
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Being a good content curator or curating good content is one of the latest social media buzz terms to emerge this year. While I loathe actually using the term, the concept is good, and I think it’s something everyone can use to add value to their blogging, social media, or outbound marketing strategy.
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The following is part of a series on Hootsuite Social Media tool. In this post I’m going to show you how to set up a series of lists and custom tabs on Hootsuite to engage your followers and become part of you community–without needing to spend all day on Twitter.
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In the dawn of social media, pundits repeated the mantra that social media is about conversations. While conversations are part of the mix, I think it’s a small part, and, while it’s necessary, should be minimized with an eye for ROI
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Most of the the tutorials on the web dealing with growing your Twitter followers, don’t pay any attention to location, and are more concerned with raw numbers. I recently started a local travel website and wanted to focus on gaining local followers from that city and surrounding areas. While I can’t reveal the profile, this [...]
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Google recently announced they will start to pre-render pages in Chrome to “improve the user experience.” IMHO this represents nothing more than the latest effort by Google to throw publishers under the bus to gain market share for one of their products and ultimately give them more data about their users to better target their [...]
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While Google’s Panda update has many different aspects, one thing is certain: Google is looking for signals of trust, authority, and real branding. They are looking for signals that thin content mfa sites and thin content affiliates will have a hard time building. If you are a website or business owner, what are some thing [...]
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Once you have gotten past the hurdle of getting followers on Twitter, chances are good that you will want to know what is the best time to push out your content-marketing tweets or commercially-oriented tweets. I recently came across a tool that analyzes your Twitter followers and tries to give you some statistics to help you [...]
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If I had the ability to reach through the screen, grab you by the shoulders, look you in the eye, and tell you that building a mobile version of your website should be your number one IT project this year, I would. While I may be on the bleeding edge of mobile consumption, the adoption [...]
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In my opinion, SEO for your competition is one of the more underutilized tactics today. You can try to optimize for your competition’s company name, products, or even comparison searches. In this post, I’ll take you through the process and what to watch out for. Anyone who has done any work in the ORM (Online [...]
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Reviews are an extremely powerful asset for many websites. They can provide a continual stream of fresh, new, and unique content that is good for the users, which is ultimately what everyone wants. However, there are some upsides and downsides to reviews, and there is the big hurdle of figuring out how to get reviews [...]
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The following is a review of the WP Review Site Plugin for WordPress. Recently, I decided to add reviews to one of my websites and WP Review Site Plugin was one of the two plugins I narrowed it down to (see My Review Plugin Review for the other). I was able to narrow it down to [...]
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The following is a review of the MyReviewPlugin for WordPress. Recently, I decided to add reviews to one of my websites and MyReviewPlugin was one of the two plugins I narrowed it down to (see WP Review Site Plugin Review for the other). I was able to narrow it down to these two but wasn’t able [...]
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