Top Earning Affiliate List

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UPDATE PART II
See Top Earning Affiliate List Part II for a comment from Jeff Molander who sells the list.

Jeff Molander is selling the Top Earning Affiliates List. Now before I joined the bathrobe workforce I used to work for a large regional merchant. We managed our own email and conventional address mailing lists. So I am familiar with the concept of buying/selling lists and don’t have an ethical qualms with the practice.

When you work in direct marketing one of the things you quickly learn is the more “segmented”, “qualified”, or “targeted” the list is the more value it has. For example a list of 200,000 people is worth much less than a list of 5,000 lawyers between the ages of 30 and 45 who make over $250,000 a year and like to receive mailings about golf tournaments. So if you’re a list owner it’s in your best interest to keep qualified/interested people on the list and remove people from the list who don’t want to be on the list.

Over at threadwatch people have been discussing the Top Earning Affiliate List, and it seems some people have wanted to be removed. (A blogger asking to be removed from the Top Earning Affiliate List). Jeff Molander stopped by threadwatch and had this to say:

I’m sorry… I didn’t answer the “off the list” issue. If an affiliate who finds themselves on this list contacts us and presents us with a reason why they should not be included on the list - and we agree with this business-based reasoning - they will be removed. I actually spoke to one such affiliate (one of two that asked to be removed) this week. They had a very well-articulated, business-based reason why they should not be listed. Removing them adds value.

Simply asking to be removed because one “doesn’t want to be / feel like being on it” will probably not result in removal.

Jeff’s comments from the Threadwatch Top Earning Affiliate List

So to encapsulate what Jeff is doing, he has a list he is marketing to affiliate managers. He has people who want to be removed, but he refuses to accommodate them. So instead of selling a smaller more qualified and targeted list, he’s selling a larger one filled with irrelevant/useless data. Does this sound like something you would want to buy?

C’mon Jeff I’ve looked at your bio, you’ve worked for a lot of companies you can’t be that out of the loop. In fact you’ve got an opportunity here to actually do some good, it’s real simple:

• Admit you made a mistake
• Remove the people who want off the list

The benefits of doing something good in the industry in public’s eye is a very good thing.

UPDATE:
The thread continues and Jeff seems to getting into some murky water with comments like this:

There is one affiliate who has asked to be removed. I told her that she’d probably be removed based on the reasoning that she presented to me.

Umm … “probably be removed“, what’s up with that? Does someone have commitment issues or trouble being decisive? And really to keep suggesting that Nick should kill the thread, c’mon now.

Aaron’s also talking about the Top Earning Affilaite List on his blog.

Disclaimer: I am not affiliated in any way with Jeff Molander or his company selling the Top Earning Affiliate List. This post represents the authors opinion and there was no prior or future compensation, monetary or otherwise, for this post.

tags: (search engine optimization | seo | sem | search engine marketing | affiliate | top earning affiliate list | threadwatch )

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One Response to “Top Earning Affiliate List”

1. Technology ReDiscussed Says:
   September 9th, 2007 at 12:07 am

   I am completely new to this affiliate marketing..
   can you please tell me more?
   What is the best affiliate to start with? CJ or Azoogle?