Late last week as we where all recovering from balloon boy, another minor kefuffle percolated to the top involving a mother and her child being separated during a TSA checkpoint screening. This story provides some interesting insight from a reputation management and social media perspective, so I’d like to delve a little deeper.
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If you’ve been involved in SEO for a while chances are you’ve heard the term google whacking. For those of you that haven’t basically it was coming up with a search term for a real word that had exactly one result. Due to the way Google does things now it’s nearly impossible, and hardly any [...]
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