From the monthly archives:

July 2006

The Pirate Hunter: Book Review

July 30, 2006

Avast ther’ ya scallywags, ther’ be non search related information ahead …
Being something of a grayhat SEO it’s probably no surprise that I’d find a book about pirates enjoyable, in fact Mutiny on the Bounty and Treasure Island are two of my favorite books. With this being the season of excessive pirate marketing i received [...]

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My Space Link Requests

July 28, 2006

I get emails for link requests all the time. Two or three times an enterprising individual picked up the phone and left a voice mail for a link request. Today I got my first link request through a MySpace message …

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Stop Buying New Domains for SEO Development

July 28, 2006

Is it even worth buying a new domain and spending 12-24 months developing out link worthy content anymore? I mean Google has the authority knob locked up tighter than the gold at Fort Knox. I haven’t seen any changes in their love affair with the Amazons, EBay’s and Cragslist for some time. So rather than [...]

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Open Office and Thunderbird Not Ready for Consumer Use

July 26, 2006

About 4 months ago I started an experiment to see if I could go 6 months without using Microsoft Office Word, Excel and Outlook. I tried using Thunderbird and the Open Office Suite instead. This past weekend about months in I called it off and returned to Microsoft Office.

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When Merchants Lose the Plot

July 25, 2006

The following is an part of an updated merchant TOS I got this week, talk about losing the plot …
Partner agrees that it shall not use trademark
and registered names in the title or body text of any listing,whether
paid for or not, which will cause affiliate’s listing to return at the
top of a query string when [...]

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Google Indexing Lycos SERP’s

July 22, 2006

Yo Matt or Adam indexing Lycos SERP’s I mean really what the heck is that about?

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Danika Patrick

July 21, 2006

Sometimes it’s not important that you be the best in your game. Sometimes if you’re above average but are distinctive and set yourself apart you can work the magic and get lot’s of ink. Case and point Indy Race Car Driver Danika Patrick. Danika came onto the Indy Race Car scene a few years [...]

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SEO Experiment

July 21, 2006

Let’s see who was paying attention to Jedi Master Rand Fishkin this week and can figure out why I posted about Danika Patrick.

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Google: Partner or Vendor

July 21, 2006

So I’ve been catching up with my podcast backlog and caught Greg Niland (aka GoodROI) interviewing Brad Geddes (aka eWhisper). He asked a pretty interesting question mid show
“Do you see Google a partner or as a vendor you’re buying traffic from”
good stuff, you can download the whole interview from Webmasterradio.

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Adwords Quality Score – Why It Won’t Roll Back

July 21, 2006

I’ll admit that when I first saw the new adwords quality score I thought they were crazy, they’ll have to roll this thing back, and was not alone in this belief. However after poking ad proding the beast a little I say it’s here to stay.

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SES San Jose

July 20, 2006

I’ve had to cancel my trip to SES San Jose. Nothing bad, I just have some business development stuff going on locally that is time sensitive and if I let the momentum break will fall apart.

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Profits Murdered By Google Adwords

July 19, 2006

There’s been quite a bit of noise in the SEM space about some of the recent changes made by the Google Adwords Quality Score. I thought it might be interesting to take a more in depth look at some of my site statistics.

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Shopping.com, Bizrate.com and EBay.com Referrals Up

July 14, 2006

The good news is my referals from Shopping.com, Bizrate.com, and EBay.com are WAY up this week. The bad news is since they cost $1.00 instead of $0.35 I’ve had to cut my budget.
I guess those users are really getting a “quality experience” on those sites huh? <sarcastic evil grin>

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Google Adwords Feeding Keywords Lists to Big Clients

July 12, 2006

Chances are you’ve seen ads like the one below and you’ve wondered where are publishers like eBay coming up with these keywords?

Well if you were listening to WebmasterRadio.fm tonight you would have learned something.

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Looking at Link Building Tips

July 11, 2006

I’ve been busy tearing down, ripping apart, fixing, and rebuilding some of my own sites and some clients sites quite a bit lately. I’ve been neglecting my linkbuilding and decided it’s time to get back on track here are few tips you might find useful in helping you build some links.

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Suggestions for Adsense

July 7, 2006

Hey Google Adsesne how about giving people the ability to call for a “fresh visit” and content reassessment so the adsense ads will target better. Sometimes we make typos or use phrase that call for the wrong ads to be delivered. Sure I can test it by throwing an irrelevant parameter on the URL but [...]

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How McDonald’s Screwed Up the Pirates of The Caribbean Game

July 7, 2006

Used to be fast food restaurants giving away free prizes was a great way to build the love, however McDonalds’s screwed it up royally with the new Pirates of the Caribbean Dead Man’s Chest tie in.
A+ for moving your prizes online, trying something new and attempting to make it more compelling and interactive.
C- for asking [...]

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Suggestion for Google Adwords – Premium Positions

July 6, 2006

Hey Google Adwords I’m sure there’s a perfectly good reason why when I change a destination URL I lose my premium position. However the side effect is I drop to the side my CTR plummets and I’ve got to raise my bid price to get things back in line. It’s terribly annoying and leaves a [...]

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