Why You Should Blog Less and Update More
While there aren't many marketers who still feel you need to blog everyday, most will agree that you… [more]
How to Build an Affiliate Website Google Doesn’t Hate
In over a decade of working on websites I've see a lot of affiliate websites. Some were good but a lot… [more]
How To Protect Your Home Business From A Natural Disaster
As some of you may know I live on the south shore of Long Island, and this was one of the areas that… [more]
How to Build an Affiliate Website Google Doesn’t Hate
In over a decade of working on websites I’ve see a lot of affiliate websites. Some were good but a lot were very bad. In this post, I’ll share my experiences about what I think Google is looking for and the common traits of things I’ve seen fail.
How To Protect Your Home Business From A Natural Disaster
As some of you may know I live on the south shore of Long Island, and this was one of the areas that was hit by the storm surge and flood waters from Hurricane Sandy last year. We had 38″ of water in the street and 15″ on the first floor of my house, so [...]
Building a Niche Website
Tips on how to build a successful niche website, that is easy to run and doesn’t require much maintenance.
Google FINALLY Admits That GWO Could F*** Up Your Rankings
Google’s official line on their Google Website Optimizer (GWO) A/B testing tool was that using it would not make your site trip a cloaking filter (since essentially A/B or MVT testing shows different versions of the same page to different people). They claimed it was SEO-safe in other words. BULL****.
How Google is Filled With Hypocrisy and Will Steal Your Intellectual Property
If there is one thing Google is good at, it’s framing themselves and their actions as being “good for the user” and for the benefit of others while playing down how their actions are self-serving. However, those of us who have been around the block a few times know that Google plays fast and loose [...]
Tips to Prevent Negative SEO
In mid July of 2012, Google sent out a wave of “unnatural linking warnings” to many webmasters. They later said you could ignore these warnings. This was followed up by a Microsoft clippy style passive aggressive letter saying they were going to discount the “unnatural links” but that you should file a re-inclusion request anyway. [...]
Why You Should Blog Less and Update More
While there aren’t many marketers who still feel you need to blog everyday, most will agree that you should blog often for a variety of reasons. However, I’m going suggest that it might be time to bring that sacred cow to the slaughter house and that, the more posts you publish, the more of a [...]
How to Build an Affiliate Website Google Doesn’t Hate
In over a decade of working on websites I’ve see a lot of affiliate websites. Some were good but a lot were very bad. In this post, I’ll share my experiences about what I think Google is looking for and the common traits of things I’ve seen fail.
The Role Social Media Plays In Crawling a Website
There have been many debates about the value social media plays in having content rank. While nothing has been definitively resolved, it has been shown to be beneficial in the short term. In this post I’d like to take a look at a different aspect: the impact social media has on crawling and indexing.
The Importance of Testing in SEO
As a WebmasterWorld Moderator for the Google SEO section I am asked questions everyday and honestly most of them really upset me. I don’t mean a little upsetting, I mean like turning into a big green monster that starts saying “me hulk smash tings”. Why am I so worked up? Because the questions are simple [...]
How Google’s Javascript Bot Can Kill Your Website
In recent years due to developers misguided attempts to make the web a more interesting place with things like JavaScript and Ajax, search engines have had to come up with new tools to make the content that’s hidden behind these technologies accessible. While I’m sure the people at the Googleplex have nothing but the best [...]
How To Protect Your Home Business From A Natural Disaster
As some of you may know I live on the south shore of Long Island, and this was one of the areas that was hit by the storm surge and flood waters from Hurricane Sandy last year. We had 38″ of water in the street and 15″ on the first floor of my house, so [...]
SEO 101: Getting the Right URL Structure
On my list of top 5 problems I encounter when doing client work, the number one problem is poor URL structure. In this post I’ll go over the basics, how to get it right, what are the most common problems, and how to fix them.
Why Google Thinks SPYW is a Good Idea and You Probably Don’t
In a recent statement Larry Page said if you don’t get SPYW then maybe you shouldn’t work at Google. To understand why he thinks this is such a good idea–and why the rest of the world thinks it isn’t–we need to revisit the concept of filter bubbles and why they are such a bad idea.
Is Having a High Exit Rate Bad
Is having a high exit rate bad? In pursuit determining whether Google is using analytics data to ranks SERPS, many marketers put undue focus and weight on factors like bounce rate and exit rate instead of taking a more holistic look at the statistics in relation to one another and what they really mean.
Is a High Bounce Rate Bad?
Is having a high bounce rate bad? It depends. In this post, we will be looking at bounce rate in association with other factors to help you spot a bad high bounce rate from a high bounce rate you don’t need to be worried about.
Eclipse Link Cloaker Review
In the past I’ve written about Why I think Affiliates should Cloak Their Links from search engines. I’ve even spoken a few times about how to do it and recommended plugins like GoCodes to help you get from here to there. GoCodes is fine if you aren’t running through a ton of links, or if you use [...]
Adding Revenue Streams Into Your Website or Blog
One of my more popular posts from 2010 was about How to Integrate Advertising into Your Blog. In this post, I’m going to expand on that from a strategic point of view and talk about ways to add revenue streams into your website or blog.
